Identity work that has to survive contact with the real world.
A mark is easy. A mark that still works on a business card, a 30-page catalog, a shipping box, and a phone screen is the actual job. I design identity systems and the material that comes after them: the flyers, the packaging, the apparel, the sales collateral. That is usually where a brand either holds together or falls apart.
21 projects6 organizations
Tools & methods
Adobe IllustratorPhotoshopInDesignFigmaSketchLogo systemsTypographyBrand guidelinesPrint productionPackagingCatalog layoutApparel graphics
44OS202644 identity systemThe mark and visual system carrying the platform across product, storefront, merchandise, and social surfaces.44OS2026Forty Four merchandise lineAn apparel and accessory range: t-shirts, sweatshirts, hoodies, windbreakers, beanies, hats, bags, designed and published through the platform's own commerce.ØLSTEN2010–2026ØLSTEN identity systemThe artist mark and its variants, carrying the project across releases, video, merchandise, and platform presence.SEED2018–2022SEED identity systemMark and visual system work for the studio itself, developed across several directions.SEED2018–2022SEED business cardsPrint collateral applying the studio identity to its own physical touchpoints.SEED2018–2022Into The Mountains identityThe mark and visual language for the Into The Mountains project.SEED2018–2022Paint Hair Studio identityAn identity system for a hair studio, built to work across signage, social, and print.SEED2018–2022Click N Go identity & business cardsBrand mark and business card system for a service business.SEED2018–2022Personal identity markMiro's own mark, used across the studio and portfolio work.SEED2018–2022Personal business cardsPrint application of the personal identity system.SEED2018–2022NISI MEMBRA event printEvent flyer and promotional print for the NISI MEMBRA project.SEED2018–2022Les Vegas event flyersEvent promotional print designed to work as both information and a memorable physical artifact.SEED2018–2022MBL basketball flyerPromotional print for a basketball league.SEED2018–2022Roman business cardsBusiness card system delivered as part of the studio's small-business identity work.SEED2018–2022Apparel & merchandise conceptsClothing and merchandise concepts developed across the studio's graphic identities.Kashmir2018–2019Air-purifying bag packagingProduct packaging design for a consumer good: the physical artifact a customer actually holds, designed to work on a shelf and in a product photograph.Kashmir2018–2019Kashmir promotional printPromotional flyers and sales material supporting the brand across retail and consumer channels.Windy City Cigars201930-page product catalogA full print catalog presenting the product range for sales and promotional use, produced alongside the e-commerce work so the two told the same story.Windy City Cigars2019Promotional flyer programmeRecurring promotional print supporting campaigns, seasonal offers, and the catalog release.Windy City Cigars2019Qwaaq promotional designPromotional material for the operating company alongside the consumer-facing brand work.My Secrets of Survivorship2018We Are All Survivors identityThe mark and visual language behind the project's central message.